A question for you

You know how I wrote about the altercation I had with Senator Klein after he nearly hit me on my bike?

Well, that post went completely viral. Twenty thousand visitors read the post that day, many sites reposted it, and over 100 blogs linked to it.

Most importantly, 100s of people from across the country and even the world phoned Senator Klein's office to support my request for a meeting (read here).

In other words, we were able to use the internet to get people to participate in our democracy. We were able to get people to make their own response to policies surrounding our planetary emergency.

Imagine if we could just replicate that kind of response in terms of phone calls to Senators and Congress people about climate change policy.

But how?

So my question for you is: What were the elements of the Senator Klein post and action that made it so successful? Why did people respond so strongly? And how can we inspire that kind of response again?